Service
Media Buying
Every channel, one audience, engineered to perform.
Viewmedia plans and buys your paid media across channels: display, streaming TV (OTT and CTV), social, native, and programmatic. We buy every channel against one audience, track it with conversion pixels and GA4, and optimize on real results, so the report ends in cost per result, not impressions. Add matchback to tie the spend to your named, closed sales. One team, one audience, one number that matters.
- Display
- web and mobile
- OTT / CTV
- streaming TV
- Social
- Meta and beyond
- Programmatic
- audience-bought
- Cost per result
- measured on results
Channels
One team buying every channel.
Most businesses run each channel in a different silo, with a different vendor and no shared view of what worked. We buy them together, against one audience, so the channels reinforce each other instead of competing for credit.
Display and retargeting
Banner and native ads that follow the people who already responded, across the web on desktop and mobile.
Streaming TV (OTT and CTV)
Non-skippable television ads served to a known, responsive audience on the platforms they actually watch.
Social
Paid social on Meta and beyond, including retargeting your openers and lookalike audiences built from them.
Native and programmatic
Audience-bought placements across premium inventory, planned and managed as one connected buy.
How we buy
From your audience to cost per result.
The same loop behind everything Viewmedia does, applied to paid media.
Define the audience
We start from who buys from you: demographics, geography, income, and intent, drawn down to the areas you serve.
Plan the channel mix
We choose the channels and budgets that fit the goal, not a one-size template. You see the plan before a dollar runs.
Buy and launch
We buy the placements and launch, with creative, targeting, and pacing handled for you across every channel.
Measure the results
Performance is tracked with conversion pixels and GA4 across every channel. Add matchback to tie the spend to your named, closed sales and a true cost per job.
Optimize the spend
The next dollar goes where the results point. Scale what produced jobs, cut what did not, and the loop runs again.
Go deeper on display retargeting and OTT and CTV, or see how matchback ties spend to closed sales.
FAQ
Common questions
What is media buying?
Media buying is planning and purchasing your paid advertising placements across channels: display, streaming TV, social, native, and programmatic. Viewmedia buys every channel against one audience and reports on the results the spend produced, not just impressions and clicks.
Which channels do you buy?
Display and retargeting, streaming TV (OTT and CTV), paid social, native, and programmatic inventory. We plan the mix around your audience and goal rather than pushing every channel at once.
How is media buying measured?
Every channel is tracked with conversion pixels and GA4, so you see the actions the spend drove and a cost per result. For named, closed-sale proof, add matchback: a paid add-on that matches the spend to your own sales records by name and address. Your customer data never leaves your hands.
Is media buying only for large budgets?
No. We scale the channel mix to the budget and start where the proof comes fastest. Pricing depends on the channels and spend, and we walk it with you before anything runs. No long-term contract.
Do you buy media for businesses outside Sarasota?
Yes. Viewmedia is Sarasota local and buys media for clients nationwide.
Buy media you can actually measure.
Start with The Proof Pilot and end with a list of the customers your spend produced, and a real cost per result.