Service
Targeted Email Marketing
Reaches buyers, not inboxes.
Viewmedia's targeted email marketing reaches consumers from a 280MM+ double opt-in database, filtered by demographics, geography, and buying behavior, with a 15% open rate guarantee and full CAN-SPAM compliance. Every campaign can be matched back to your closed sales, so results are proven, not estimated.
- 280MM+
- double opt-in records
- 15%
- open rate guaranteed
- 95%+
- deliverability
- ~2.5%
- average click-through
- 11 days
- to the full report
How it works
How does targeted email marketing work?
You define the customer. We find them. The database holds 280MM+ double opt-in consumer email addresses, sourced from more than 1,400 raw data feeds rebuilt monthly, including the major national data compilers plus property, tax, county, and census records. Campaigns deploy same-day to next-day, and the full performance report arrives 11 days after deployment.
The product guarantees are real and documented: a 15% open rate guarantee on consumer campaigns, 95%+ deliverability, and 100% CAN-SPAM compliance. Average click-through runs around 2.5%, creative dependent.
Precision
Who can you target?
Precision is the product. For a home services company, that means the actual homeowners on the actual streets you serve, not “people interested in home improvement.”
Demographic
Age, household income, homeowner or renter, marital status, presence of children, occupation, credit indicators.
Geographic
State, county, city, zip code, or a radius drawn around your physical service area.
Behavioral and lifestyle
Automotive ownership and intent, home and home improvement, health and fitness, travel, entertainment, sports, military.
The retargeting stack
What happens after the email deploys?
The send is the beginning, not the campaign. Every layer runs against an audience that already exists and already responded, which is why it outperforms cold spend.
Reblast
A second deployment to the people who opened the first, extending reach on proven warm intent.
Display retargeting
Your ads follow openers and clickers across the web on desktop and mobile.
Streaming TV (OTT/CTV)
Non-skippable television ads served to the same audience on streaming platforms.
Social retargeting
Facebook and Instagram campaigns to your openers, plus lookalike audiences built from them.
Go deeper on display retargeting and OTT and CTV advertising.
Proof
How do you prove it worked?
This is what separates this product from every email blast service you have seen. Each campaign includes a certified postal file of recipients, names and physical addresses, which you match against your own sales records. The campaign ends with a list of actual customers it produced.
Read about matchback reporting or see the full Provable Marketing system.
vehicle sales matched on a dealer's first and second deployments
open and click-through for a restaurant group
measured by a gastroenterology practice
Documented results from this product. Client names withheld until usage rights are confirmed.
FAQ
Common questions
Is targeted email marketing legal?
Yes. Campaigns run on a 100% double opt-in database, meaning every recipient confirmed their consent twice, and every deployment is fully CAN-SPAM compliant, including identification, physical address, and working unsubscribe handling.
What open rate should I expect from targeted email?
Consumer campaigns on this platform carry a 15% open rate guarantee, with 95%+ deliverability. Average click-through runs around 2.5% depending on creative and offer.
How targeted can the audience get?
Down to homeowners within a radius of your location, filtered by household income, age, and dozens of demographic and lifestyle attributes. The database covers 280MM+ consumers rebuilt monthly from 1,400+ data sources.
How fast can a campaign launch?
Same-day to next-day deployment once targeting and creative are approved. The complete performance report arrives 11 days after deployment.
How is this different from buying an email list?
You never buy or receive an email list to send yourself. Campaigns deploy through compliant, managed infrastructure, and you receive performance reporting plus a postal matchback file to verify results against your own sales.
Can I email businesses instead of consumers?
Yes. A business-to-business file is available; it is smaller than the consumer database, and targeting works by industry, size, and geography.
Your customers' inboxes are reachable. Provably.
Start with The Proof Pilot and end with a list of the customers your campaign produced.