Insights
Insights.
Plain-language articles on provable marketing, lead generation, local and AI search, paid media, and AI inside real businesses. Written for people who sign the checks, not for other marketers.
AllProvable Marketing & MatchbackLead Generation by IndustryLocal SEO & AI SearchPaid Media & ChannelsAI for Small BusinessContent Production
Tagged: lead funnel✕

Lead Generation by Industry
How a Local Service Company Builds a Lead Funnel
Four working parts stand between a stranger with a problem and a job on your calendar.
Sep 30, 2026 · 7 min read

Local SEO & AI Search
Local Marketing Content That Feeds a Lead Funnel
Each local page should answer a real question and send the reader to one next step.
Sep 24, 2026 · 5 min read
Reading is good. Proof is better.
Start a campaign and end with a list of the customers your campaign produced.
Packages
Most clients start with a package.
Five packages with a set scope and a published price. This page is one piece of what they cover.
- Email PackageOne campaign that shows who responded, by name.$2,750 one time
- Small Business PackageEmail, content, and the website, on one monthly number.$2,750 per month
- SEO and Content PackageSocratesGet found on search and in AI answers, month after month.$2,750 per month
- Social Content PackageFeed MagicianOne recording. A month of posts.$2,750 per month
- AI Website PackageA custom website, built to turn visitors into leads.$3,000 one time